Health and Longevity with Protein Performance | Ep 46 | Fountain of Vitality

Jon Engelson grew up surrounded by doctors. His father taught medicine at USC, and Engelson went to UC San Diego pre-med, on the same path. Then, a misdiagnosis in his mid-20s sent him searching elsewhere, into macrobiotics, homeopathy, herbalism, and nutrition. Years later, his four-year-old son kept coming home from nursery school with rashes, and Engelson asked the question that grew into an Inc 500 company: why are there no healthy snacks in schools?

by, LaMont Leavitt
Jul 06, 2026

About This Video

In this episode of Fountain of Vitality, host LaMont Leavitt sits down with Jon Engelson, Chief Strategy Officer of Joburg Meats, to dig into what actually works in nutrition. Engelson explains why he trusts thousands of real testimonials over double-blind studies people can barely follow, how a strict meat-forward approach reversed metabolic issues for people he has met in person, and why most jerky is loaded with sugar it never needed. He breaks down air dried meat, four clean ingredients, grass fed cattle, and the glatt kosher and halal standards behind one of the only plants of its kind in the country.

If you have ever felt lost in conflicting diet advice, this conversation offers a simpler test for what to trust. Subscribe to Fountain of Vitality for grounded talks on nutrition, longevity, and reading the label before it reads you. Share this one with someone rethinking what they put on their plate.

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GUEST BIO

Jon Engelson has spent over 30 years as an entrepreneur, business consultant, and holistic health advisor. He founded You Are What You Eat, Inc., which reached number 441 on the 1998 Inc. 500 list of fastest growing companies, and later founded PrintPackNet. Today he serves as Chief Strategy Officer of Joburg Meats, gives public health seminars, coaches clients privately, and helps food and snack startups launch with his 21-point checklist. EndFragment

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Website - joburgmeats.com | LinkedIn - Jon Engelson

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